Every Big Thing Starts Small

We believe that every big thing starts from a small and simple dream. Anytime someone asks us how the story goes behind Hijab Scarf, well it started from a simple and small dream to have a resourceful media about hijab style and scarves.

A year since having Hijab Scarf we have met great people, we have got great opportunities and we have adventured many beautiful memories. We want to share this experience and we want everyone to experience the same opportunities from blogging. So we both set up a casual meeting with Mrs. Nuniek from Fimela.com and told her our plan about wanting to have a small gathering with our readers due to our capacity as pregnant housewives. Gladly, we had positive response. After the first meeting, we came up with the title “Empowering Women Through Blogging”, an intimate meeting about the power of blogging, was going to be held at Fimela House - Grand Indonesia.

We decided to ask Mrs. Ninit and Mrs. Ollie as speakers. From their experience and achievement on blogging they surely got everything we would like to know about blogging.

The registration opened at 2 p.m. and everyone received goodie bags from Wardah Cosmetics, a notebook agenda from Dove and a scarf from Casa Elana, plus IDR 100.000 Esprit voucher for the first 20 guests. Before the gathering started, we enjoyed talking to friends, eating yummy foods and drinks from Tin Pan Alley, and having a beauty consultation at Wardah booth.
The gathering was opened by MC Uul, and continued with a warm greeting by Dien Tirto Buwono as the host from Fimela. We felt welcome and homey. Mrs. Nuniek moderated the show as Mrs. Ninit and Mrs. Ollie shared their journey, their experience and the benefit they gathered from blogging. The stories astounded us.
“Find your expertise. If you don't have one, build your own expertise. Be positive and passionate with everything you write and success will follow. Twitter, FB status or even strangers can be your inspirations. Blogging is a journal of reaction, not a chronological diary. Tell us what your thought and what you feel, not the detail of your schedule.” said Mrs. Ollie.

“It's important to avoid negativity. It's contagious. When we get negative comments, don't let them stop you from writing. We cannot make everybody's happy.” said Mrs. Ninit.

The audience then got a chance to ask and those who raised questions brought home a book from each speaker, who is also the author. Two lucky winners also got door prize from Fimela, a Lanvin parfume and IDR 500.000 voucher from Optik Melawai, both of them shared us the story about their struggles to come to the event.
Our greatest gratitude was to all the lovely audience who came dressed up and beautifully. Everyone looked stunning. We can definitely steal their look. Also, congratulations to both best dress winner Mrs. Ola and Mrs. Mimi Alysa. Enjoy the gift from Casa Elana.
What a great moment! Thank you Fimela.com for giving us the opportunity to have this intimate meeting with all the lovely ladies. Thank you to all sponsors: Wardah cosmetics, Tin Pan Alley, Dove, Casa Elana and everyone who supports us. It may sound like an Oscar winning award speech, well it feels that nice :)

Fimela house also accomodated us a photobooth, which reminded us to one of those crazy moments back at school taking photos with all those silly faces. It’s a nice way to get one of our narcissistically crazy adolescent moments back.
Here are some photos of our lovely friends, check out their stylish look. Hope you can get some inspirations from these lovely ladies.

More photos and stories :
Fimela.com - Blogging Women = Empowering
Street Hijab - Empowering Women
Salsabeela - The Rise of Creativity
Soul of Mist - Steal a Look
Ola Aswandi - Empowering ME Through Blogging
Icit Milanisti - Ke Acara Hijab Scarf

Photographer : Mrs. Fifi Alvianto
Copywriter: Mrs. Hanna Faridl

Not allowed to copy & paste photos.
Copyright of HijabScarf Blog

Pekan Produk Kreatif Indonesia 2011

Casa Elana will be participating in a big event :
Pekan Produk Kreatif Indonesia 2011
at Jakarta Convention Center on 6-10 July 2011.

You'll find not only the 'Nautical' edition, but also the famous Sakura pants, Willow dress, Maple cardigan, Oak shirt and etc, from our 'Jingga' edition (due to so many request from our lovely customer). Now with new and limited colors. See ya there tomorrow.

Graphic design by Mrs. Fifi Alvianto